University of South Wales: Research Methods for Business Students, Managers and Entrepreneur is a ground-breaking, media-rich iBooks Textbook to help students and businesses. It is the first such publication in its field which is enhanced by audio and video content, and is available to download for free from the iBooks Store, where it was featured at launch as a ‘New & Noteworthy’ item. This animation explains what is meant by ‘dispersion’ and ‘standard deviation’ in relation to the quantitative analysis of research data.


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